§ 100 calories, 1 g of sugar and no artificial flavours
or sweeteners.
§ Four flavours: Original Lemonade, Black Cherry Lemonade,
Strawberry Lemonade and Mango Lemonade. Available in
mixed-flavour packs of 355 mL cans, 5.0% ABV, released in
April (were previously available in Alta., Sask., and Man.).
• Truly Iced Tea Hard Seltzer (Alta.)
§ Hard seltzer meets real brewed tea and big fruit flavour.
§ 100 calories, 1 g of sugar and no artificial
flavours or sweeteners.
§ Four flavours: Lemon Tea, Raspberry Tea, Peach Tea and
Strawberry Tea. Available in mixed-flavour packs of 355 mL
cans, 5.0% ABV, released in April.
B.C. winery financially assists hospitality workers
and establishes new wine industry education fund
with the BCHF
Township 7 Vineyards & Winery deepened their relationship with
the BC Hospitality Foundation (BCHF) in March with the second
annual Support, Ship & Sip campaign. The charity campaign raises
funds for both hospitality workers in financial distress and for the
new British Columbia Wine Industry Scholarship & Education (BC
WISE) fund. The scholarship is designed for students in winemak-ing,
viticulture and wine business administration. It was launched
Jan. 15, 2021, with the inaugural awards to be presented in May.
“Unfortunately, the Covid-19 crisis has been going for over a
year now and workers in the hospitality industry have faced tre-mendous
economic challenges with all of the closures and restric-tions
placed on their businesses … we hope charity efforts like ours
and others in the wine community will help lighten their financial
burdens, at least in some small way,” said Mike Raffan, Township 7
Vineyards & Winery general manager. “When we approached the
BCHF last summer with the idea for a new wine industry scholar-ship,
we were thrilled with their wholehearted encouragement.
They have been fantastic in launching BC WISE earlier this year
and in working with us and others in the industry to promote it
to prospective students. There is a significant human resources
shortage of skilled workers in our industry, particularly in the
Okanagan Valley. We believe that BC WISE will help foster the next
generation of wine industry talent and hope it encourages people
to pursue their career here in B.C. We hope our $10 donation for
each online order with Support, Ship & Sip will be as successful
this April as it was a year ago.”
The BCHF’s executive director, Dana Harris said, “Our char-ity
is honoured that Township 7 has partnered with the BCHF to
support the important work that we do to help individuals in the
hospitality and tourism business that are struggling financially
because of a health condition. The bonus of our promotion is this
new BC WISE scholarship will also help bring qualified individuals
into the winery workforce in B.C.”
To that end, Township 7 has built on last year’s successful
campaign that saw the winery contribute $5,000 to the BCHF to
assist hospitality workers in distress and relaunched their Support,
Ship & Sip charity campaign. During the months of April and May,
for every online order, Township 7 donated $10 towards the BCHF
with the goal of reaching $5,000.
Sexy AF wins four Double Gold medals for Best Taste at
the World Spirit Awards
From major Hollywood productions to Netflix and Amazon
shows, SEXY AF Spirits is quickly becoming an “it” brand for
Photo courtesy of Truly/Moosehead Breweries
Photo courtesy of Township 7 Vineyards & WInery
Photo courtesy of Sexy AF Spirits
I N D U ST RY N E WS
46 § POURED CANADA § www.poured.ca
/www.poured.ca
