B R E W E RY P R O F I L E
Two of the brewers moved from South Africa and Nigeria
for the opportunities, and some of the employees
have been with the company from day one.
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Lake of the Woods Brewing Company will also be opening
shop in Winnipeg, Man. With the number of Manitobans who own
cottages in Lake of the Woods and the distribution of canned beers
in Manitoba’s Liquor Marts, the company has already been serving
up beers to Winnipeggers.
Located in True North Square, near Bell MTS Place (home of
the Winnipeg Jets) and RBC Convention Centre, Lake of Woods
Brewing Company will be a major attraction in downtown
Winnipeg. The nanobrewery and tasting room will open as the
2019-20 NHL season kicks off.
Social responsibility and giving back
As good stewards of the environment, Lake of the Woods Brewing
Company gets involved with sustainable initiatives. For instance,
the company plants red pine saplings to offset carbon emissions.
“This year we planted more than 3,500 saplings in a day with
some of our staff. In 2018, we planted 2,500 small saplings. That
commitment to plant saplings every spring will continue every
year,” Manzie said. “Giving back is a part of social responsibility. It
creates a healthy workplace and a healthy community.”
The company is involved with initiatives in Kenora, such
as contributing to the fundraising for the Kenora Rotary Club’s
Splash Park, but also gets behind causes supported by pubs and
restaurants that serve their beer. “For customers in the program,
we collectively give $1 for every pint sold and donate it to a charity
of their choice,” he said.
Sharing a beer with brew masters
Manzie finds the company’s Beer Canada membership to be
invaluable. “I sit on a board with both macro and microbreweries
alike. It has given me so much perspective about what beer does for
the economy,” he said. Beer Canada members represent more than
90 per cent of all domestic beer sold in Canada and those members
generate $14 billion a year in economic activity.
The Beer Canada board meets quarterly. Two of the meetings
are in person and two are conference calls. Manzie welcomes shar-ing
tricks of the trade and enjoys collaborating with other micro-breweries.
“Macrobreweries represent approximately 90-plus per
cent of the beer production in Canada. That leaves room for all
kinds of microbreweries exist in that space,” said Manzie. “When it
comes to craft beer, there are lots of tourists and folks who want to
try something new. So, I say the more the merrier.”
Photos courtesy of Lake of the Woods Brewing Co.
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