Welcome to your summer issue of Poured Canada! While many breweries, distilleries and wineries had a difficult start to the year due to impacts of climate change, the stories in this issue prove this innovative industry stands strong – especially when members of the community work together.
Poured Canada held a front cover contest earlier this year. Businesses across Canada sent in photos of the furry friends that serve as a mascot for their winery, brewery or distillery. Thank you to all who entered! Head over to the Cover Story and say hello to contest winners Autumn, Madelaine (Maddy) and Dempsey from Singletree Winery in British Columbia. They are adorable!
Take Poured abroad and discover the booming craft beer scene in Greece. Learn about the history of Greek beer and how a Canadian woman co-founded Bonnie and Clyde Urban Tours with her partner.
Harsh winters, atypical temperature swings, heavy rain and unseasonable heat impact the winemaking process. Head to the Winery Profile to learn how one winemaker innovates his fermentation process to adapt to an unpredictable climate.
Do you know what experiential marketing is? Learn how your beverage-alcohol brand can use cutting-edge technology to increase consumer engagement during samplings.
As always, if you have any comments or questions about this issue, or any issue, feel free to drop me a line. If you have a topic that you would like to see included in an upcoming issue, Poured Canada’s editorial team would love to hear about it. Likewise, if you have an article that you would like to contribute, we would be thrilled to review it for publication consideration. If you haven’t already, don’t forget to like and follow us on Facebook, X and Instagram!
Cheers,
