E D I TO R ’ S M E S SAGE
Built on Heart Lindsay Risto,
I hope this issue of Poured Canada finds you keeping well during these uncertain times.
As I write this, re-opening efforts are starting, and everyone is taking stock of this new
normal. Is the path forward clear and certain? Absolutely not. What is absolute is that
we are not on this path alone; all sectors of industry are navigating – and leaning on each
other – together.
The together-ness of industry throughout this pandemic has been incredible to
watch play out on social media and nightly news casts. From the quick pivot to producing
sanitizers to helping competitors with deliveries, this industry has shown its heart in
droves. To celebrate this heart, head over to page 36 for our new Philanthropy column.
This is a special, industry-driven submission column that we hope to continue long after
this pandemic has passed. If you know of a good deed or act of kindness you want to share
with industry, drop me a line.
Speaking of lines, let’s talk about the canning line. Does your company outsource
canning operations to a cannery? Or perhaps there is no cannery near your facility?
Mobile canning may be the answer you’ve been looking for! Head over to page 16 to find
out why these mobile units are popping up across the country. Considering Beer Canada’s
Industry Trends Report (highlights on page 29) shows the use of cans continues to
increase, now might be the time to try out this service.
Another thing to try out: How about grape-based spirits? On page 24 find our Q&A
with Okanagan Crush Pad’s chief winemaker, Matt Dumayne, where he discusses the
inspiration behind these spirits and his journey as a winemaker from New Zealand
I’m also excited to introduce our Industry News section. Find it on page 34. If your
organization has news to share (mergers, acquisitions, new staff, promotions) we want to
help you get the word out.
Don’t forget, you can find Poured Canada on Facebook and Twitter. Please give us
a follow. Next up is our annual wine issue. If you have a topic that you would like to see
covered in that issue (or any future issue), feel free
to drop me a line. As always, I’m on the lookout
for comments and feedback on how we can make
Poured Canada serve you better. I look forward to
hearing from you, and take care.
Poured Canada Editor
SUMMER 2020 | VOL. 2 NO. 2
701 Henry Ave.
Winnipeg, MB R3E 1T9
President, Jeff Lester
Publisher, Jill Harris
Sales & Art Director, Myles O’Reilly
Editor, Lindsay Risto
Senior Sales Executive, Quinn Bogusky
Senior Sales Executive, Darryl Sawchuk
Sales Executive, Seth Franklin
Sales Executive, Allan Merluza
DESIGN & LAYOUT
Senior Graphic Designer, John Lyttle
Advertising Coordinator, Leticia Abas
Online Media Designer, Mark Aquino
Administrative Assistant, Maryanne Li
© 2020 Lester Communications Inc.
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and do not necessarily represent
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ISSN 2563-1241 (Print)
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Meet Back40 Distillery Inc. on page 4
2 § POURED CANADA § www.poured.ca